Sunday, March 22, 2009

Marketing in Crisis


Rhenald Kasali
Price: Rp 100.000, - *
Size: 15 x 23 cm
Thickness: 200 pages
Published: March 2009

Reviews:
Crisis always make you screech, like a virus infecting. He particularly attacked the power they hold the body (and mental) is weak. The problem is, only hear the word crisis, you start resistance weak. He weakened the spirit and encourage the occurrence of depression.

Experience in the fort for companies from different national crisis shows the importance of therapy to take advantage of the crisis in the triumph of the new building. This book is a sharing experience, knowledge, and marketing techniques and appropriate therapy can be applied no matter where you work. Berlatihlah against the crisis, and feel the benefits. All you need to fear Him not the global financial crisis itself, but mind-mind a trust crisis that will befall you and your troops to make your marketing and consumer weakness.

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